I want to kick things off with a bold statement: if social media were to die tomorrow, my business would still be afloat.
Now, ask yourself if yours would, too.
Do you rely on Instagram, Facebook ads, and Twitter to get clients?
Did you have a panic attack when Instagram shut down that one day?
Were you unable to post your yoga pant pictures, you poor social media influencer chick?
Or, on the flip side, have you been dabbling in other ways to connect with customers?
Put simply, we can’t rely on social media to keep our business alive and our followers happy. The zombies could arise. The internet could crumble. The Facebook headquarters could spontaneously combust.
Of course, it’s rare this would happen, and maybe I’m being too apocalyptic in my prose, but it’s also something to ponder. Yes, it could happen.
Alas, I digress.
I was inspired to write this article on what it’s like being a blogger in 2019 because time and time again, people utter to me, “writing is DEAD” or they exclaim, “blogging is useless nowadays!”
Well, you know what, Bunky?
I beg to differ.
In fact, I believe writing is more paramount than ever before.
Yes, in year 2019 when TV, video, and Instagram stories rule the world.
For the past five years, I’ve been spitting out words in the hundreds of thousands. And I ain’t stopping any time soon.
Written stories have their way of instilling a deep sense of connection between humans. And that’s what I’m here for: to connect, motivate, and inspire.
Funny enough, when I started blogging years ago, I was making negative money for a good three years. Writing articles was pure joy for me, and having a creative outlet filled me with life.
Now fast forward to today, and I feel the same: yes, it’s nice to get paid to write, but if money never manifested from this, I’d still be doing it because of its immense emotional impact on myself and others.
So what is it like being a blogger in 2019?
Let’s dive in:
1. People are inspired by your message.
The best thing about being a blogger is you can have a tremendous reach.
Better yet, a reach that allows a massive amount of people to hear a positive message on a crappy day.
Take my most recent An Open Letter To Female Athletes article: not only did it go viral and acquire my best readership to date, it inspired thousands of female athletes to start doing things that empower them.
It also propelled them to start thinking about their current friendships, and to eventually start surrounding themselves with friends who make them smile ear-to-ear.
Maybe I’m biased because I’m a serial writer, but words are powerful.
Blogging is powerful.
Through my storytelling, I’m able to resonate with a myriad of people across the world. I’m able to uplift a plethora of anxious and depressed teenagers. I’m able to challenge people to take charge of their stagnant, complacent lives.
Admittedly, that’s why I started this platform back in 2015 in the first place: to bring out the best in others through the power of words.
2. Trolls be lurking…
With great blogging, comes great responsibility.
I’d argue fighting trolls is as difficult as fighting White Walkers.
They’re easy to ignore, but hard to kill.
Look. If you’re a blogger in 2019, you can expect you will get trolls. People who take your message totally out context. People who have ego. People who fail to think critically. People who get offended due to their own traumas. (Caveat: these people aren’t “wrong” or “bad” for feeling the way they feel. It happens).
But just know I could be writing an article on unicorns and fairies, yet someone could think I’m talking about ghouls and goblins.
Not everyone will receive your message the way you want them to receive it. And that’s the downside of content creation.
Okay, back to trolls.
Besides being able to deadlift 1.5x my bodyweight, one of my strengths is being able to spot trolls who want to destroy you.
You see, there are people who criticize you to help, and there are people who criticize you to cause destruction.
I can discern who’s who very well. I’ve been at this for a while.
Sadly, trolls are inevitable. Even if you have the most genuine, caring, and authentic message out there, they will still be lurking.
With that said, in 2019 as a blogger, it’s not your job to babysit how your work is received. What you can do is discern who is trying to help, and who is trying to cause harm.
Personally, I’m a hard ass when it comes to this stuff. If someone voices a disagreement with me, I ask them, “what do you want from this conversation?” If they say, “to learn and get better,” then they’re genuinely there to help you and connect.
This has happened a couple times, when a colleague has called me out, yet they invite me for a big boy, mature conversation. It’s a win-win because we both leave the discussion more enlightened.
On the other hand, there are those who are stuck in their ego and not looking to have an open discussion. Put simply, they’re there to destruct.
To that end, 99.999999% of people are keyboard warriors. They talk a sharp-witted, feisty tongue on social media, but as soon as you get them on the phone, they have a soft, apologetic, and empathetic tone, and a tail between their legs.
Yes, I get people on the phone. Yes, I see right through it. And yes, don’t mess with Fitsoccerqueen.
Nowadays, I’m grateful I’m able to tell who has compassion and who has ego.
I’m not stupid. You’re either genuine or you’re not. You’re either an Elf or an Orc. You’re either a Stark or a Lannister.
3. You have to put in the work.
Not to discourage anyone from starting a blog in 2019, but now it is harder than ever to enter the online space.
It’s possible. But hard.
So buckle up.
And while you’re at it, say goodbye to Sunday brunch, Friday happy hours, and Netflix and chill evenings. It’s time to whip out the notebook and get writing.
In order to get better at blogging, you don’t need to read a stack of business and blogging books. No.
You need to write.
To let you in on a secret, I write all of my articles on the weekends.
So if you want to blog in 2019, it’s critical you make the time, even when going out for margaritas with friends sounds sexier than locking yourself in your room with your cat.
Because take it from a tenacious writer like me: next-level-magical-blog-readership happens when you immerse yourself in a relentless, unending abyss of words, and blast them into the online space before anyone can say onomatopoeia.
And yes, your personal life will be put on hold. That’s the honest truth.
Admittedly, my personal life has been put on hold for over four months at a time.
Especially right now, I’m in the middle of a content heavy time, in which I aim for a minimum of two articles a week, both over one thousand words, or a maximum of four articles a week, over seven hundred words.
You probably think this is intense as hell.
But anything epic in life calls for a little intensity. Just a little. ;-O
As passionate of a writer as I am, I suck at concluding paragraphs.
So here’s what you need to know about blogging in 2019:
– You have the opportunity to inspire thousands, if not millions.
– You will get trolls.
– You have to be consistent.
In order to blossom as a writer in today’s digital age and saturated market, it takes the courage of a lion, the mental toughness of a UFC fighter, and the resilience of a Khaleesi.
So if you really want this, young blogger, go out there and fight with pride and never back down until you get the online throne.