How to Get to Badass Blogger Status

How to Get to Badass Blogger Status

“I need to go blog,” I said to my friends as I brought a fun day of drinking festivities and World Cup watching to an end.

After 5 mimosas, 2 Irish coffees, and 10+ wine samples at a festival earlier today, here I am doing what I do best: blogging.

If this doesn’t speak to how weird committed to writing I am, I don’t know what does.

I mean, come on. It’s 7:15PM on a Saturday night. I told my friends I had to write. I said no to drinking further. I said no to going out. I said no to fun.

And I said yes to going to a hole-in-the-wall sushi restaurant to be with myself to type away on my laptop like a quirky millenial who has no fucking life.

While it may seem offbeat to you that I brought my fun day to an end for the sake of writing, this is normal in the life of Erica.

What’s more is, this is my 400th article. Certainly, this has been on my “high priority” list to write for a while, next to 1) meeting Megan Fox 2) going to New Zealand 3) meeting Aragorn in person and 4) acquiring the Ring of Power.

So yeah.

Article 400.

Holy. Shit.

To say I feel I just woke up from an epic nap hungover…is a true statement.

You see, the past three years of blogging have been a blur. There’s something special about doing what you love, feeling in your creative flow, and publishing content for the masses to see. There’s something magical about writing, sharing your stream of consciousness, and saying whatever you want. There’s something empowering about sharing your truth and experiences with the world.

What’s so cool about blogging is I’ve gotten praise for my authenticity and rawness. I’ve changed people’s lives. I’ve lit a fire under hundreds of people’s asses to take action and live their dreams. I’ve made people re-think their existence.

While there have been endless positive vibes oozed into my life, there have also been many times I said no to partying (like today). There have been many times I’ve woken up at 6am to write before a 12 hour coaching day. There have been many times I’ve been on the verge of a heart attack when pressing publish on articles like this and this. There have been many times I wanted to say “fuck it” and become a fashion blogger who does nothing but post pictures of coffee on the beach and knit sweaters. There have been many times I’ve asked myself why the fuck I’m doing this and what is the point.

Alas, every time I faced adversity while blogging, I’ve rolled up my sleeves and continued to write relentlessly.

Truthfully, I get a buzz from writing.

I feel like I’m a movie director writing my own script. I’m in my power, and I can create out of thin air whatever the hell I want. And for someone who is more of right brained creative, this shit is enthralling.

Even after three years, I feel I’m still getting my momentum. Each day I write, I become better, more excited about content creation, and eager to write with fresh banter.

To that end, I feel I’ve reached “badass blogger status.” I’m in a place where this comes naturally, and the words I type on these pieces resonate with thousands.

Badass blogger status also means:

– you have at least 10,000 readers a month.
– you have people asking for your autograph in person.
– you’ve been featured on more than 5 publications.
– you write for other publications.
– you have a couple hundred articles under your belt.
– you can drink craft beer instead of watered down shit.

Thankfully, I’m drinking craft beer as I type this. ;-O

So how do you get to badass blogger status?

I’m sure if you’re reading this you’re 1) a strength coach 2) an entrepreneur 3) a writer or 4) a creep.

Great. I’m happy to tell you how to get to the next level with your blog.

Let’s get right to it:

1.) Write like the world is ending.

Admittedly, I treat every article like the zombie apocalypse is coming.

Publishing a post on single-leg exercises for soccer players is just as important to me as fighting zombies to save my existence.


I write every week. In fact, 2-3 times a week. And if you want to get to badass blogger status, you have to adopt the “world is ending” mindset.

Honestly, 1x a week of writing won’t do much. There’s so much fluff out there in the realm of fitness, soccer training, and sports that your one article a week will vanish with the bat of an eyelash.

In other words, people will forget you.

So write more than once a week. Do it relentlessly. Do it with fervor. Do it with zeal. And do it like the world is ending.

2.) Buckle up for the long-haul.

Piggy-backing off of the last point, it’s all good to be consistent with content 2-3x a week, but if that wanes after a year, even two years, you’re screwed.

Funny enough, strength and conditioning coaches and fitness entrepreneurs who blog usually quit after year three.

With that said, I got news for you: year three is the most critical time to push through. Don’t quit.

Blogging is something you’re in for the long-haul.

It’s comical because all these strength coaches and trainers preach long-term consistency for their clients, yet they get pissed when their blog doesn’t have enough readers. Let’s practice what we preach and appreciate the process, why don’t we?

I’ll just drop the fucking mic right there.

3.) Be a storyteller, not just a writer.

Maybe you’ve read every writing book there is, like On Writing Well, Nobody Wants to Read Your Shit, or Writing Tools.


You have the basic grammar skills to not be a moron.

Writing, to that end, is more than just good grammar. It’s about sharp sentence structure. Diverse transitional phrases. Creative metaphors. Elegant language. Witty language. Raunchy language. And a well crafted story.

As a blogger, you have the opportunity to share who you are. This means, sharing your story and why you’re doing what you’re doing.

Personally, I grew up as a competitive soccer player who discovered strength and conditioning in middle school, and it changed my life both physically and mentally as an athlete.

I write about my passion for strength and conditioning because of my background. I believe in it. I understand its power. I see the amazing results. And I want to share this with others.

Being a storyteller is about sharing your gems with the world. The gem I’m sharing is the gift of fitness and movement for athletes and non-athletes.

I wrote about storytelling in my article Know Your Why. Read it if you want to kick your authenticity up as a writer.

Truthfully, this 400th article is bittersweet for me.

I began the journey of blogging back in 2015 with a half-assed article called Pop Culture Magazines: Why they Ruin Female Fitness.

I look back at this first piece and my writing was choppy. And I can’t count how many times I used fluffy adverbs that weren’t really necessary.

Now fast forward to today, I feel I can read my writing with ease like my favorite childhood book. It flows. It has pictures to split up text. And it has colorful prose.

Indeed, it’s badass blogger status.

And maybe this sounds pompous to you, but I’ve written so much I feel I have the right to brag about my body of work.

With that said, I urge you to keep writing.

And maybe one day, you’ll get to 400 (and beyond) too.

Here’s to 400, ya’ll. Thank you for your support and love.

  • Elliott
    Posted at 01:08h, 17 June Reply

    I love your writing, I love how you write and how down to earth and straight forward your articles are. When I read your material I feel like you are in front of me talking to me. Keep it up because it is always a pleasure and absolutely amazing!!

    • erica
      Posted at 01:49h, 17 June Reply

      Thank you, Elliott! 🙂

  • Kevin Young
    Posted at 14:44h, 27 June Reply

    Great article. And Elliott’s perception is dead-on, you write so people can relate….and it feels like we’re having a conversation with you, and you’re right in front of us. That’s an incredible trait to have.

    Keep it up, skies the limit….

    • erica
      Posted at 18:37h, 27 June Reply

      Thanks, Kevin! Appreciate your support always.

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